Chheent is a Jaipur-based brand dedicated to creating pure cotton hand block printed clothing for kids and women. Born from a love for traditional Indian craftsmanship and comfortable everyday wear, Chheent blends heritage techniques with modern silhouettes designed for real families.
In a world of synthetic fabrics and fast fashion, we chose to return to what truly matters - breathable cotton, gentle fabrics for sensitive skin, and timeless prints crafted by skilled artisans of Rajasthan.
Our journey began with one belief:
Children deserve clothing that lets them move freely, sleep peacefully, and stay comfortable in every season.
🌿 Our Craft - Hand Block Printing from Jaipur
Every Chheent piece is handcrafted in Jaipur using authentic hand block printing techniques passed down through generations.
Artisans carve detailed designs on wooden blocks, dip them in dye, and print each fabric by hand - making every piece unique.
This slow process ensures:
* Rich traditional prints
* Soft breathable fabric
* Skin-friendly finish
* Sustainable small-batch production
Each outfit carries the beauty of human touch and heritage craftsmanship.
🧴 Safe for Skin — AZO-Free Colours
At Chheent, safety is as important as comfort — especially for children.
We use AZO-free dyes while printing our fabrics. These colours are free from harmful chemicals and are considered safe for delicate skin.
Our dyes are chosen to ensure:
✔ Gentle on sensitive skin
✔ Safe for babies and kids
✔ Non-toxic printing process
✔ Long-lasting vibrant colours
This makes our clothing ideal for sleepwear, everyday wear, and long hours of comfort.
☁️ Why Pure Cotton Matters
We work only with high-quality pure cotton because children’s skin deserves the softest care.
Our cotton nightwear, pajama sets, kaftans, frocks, and lounge sets are designed to:
✔ Keep kids cool in Indian summers
✔ Allow free movement during play
✔ Prevent irritation and rashes
✔ Support restful sleep
For moms too, comfort meets elegance in our breathable lounge and sleepwear collections.
🌸 Made for Real Childhood & Everyday Life
Chheent designs celebrate everyday family moments:
Bedtime stories
Playtime adventures
Lazy mornings
Family holidays
Twinning moments
From newborn jhablas to girls frocks, boys night suits, unisex nightsuits, shorts sets, kaftans, and women pajama sets - our collections grow with your family.
🌍 A Jaipur Brand Loved Worldwide
Proudly made in Jaipur, India, Chheent brings the beauty of Indian hand block printing to families across the world.
We ship worldwide, sharing breathable cotton clothing designed for comfort, durability, and timeless style.
💛 Our Promise
At Chheent, we promise:
✔ 100% pure cotton
✔ AZO-free safe dyes
✔ Authentic hand block printing
✔ Skin-friendly fabrics
✔ Comfort-first designs
Because clothing for children should feel as gentle as a mother’s touch.
🌼 Thank You for Being Part of Our Story
When you choose Chheent, you support artisans, preserve Indian craftsmanship, and choose comfort for your family.
Every piece we make carries softness, tradition, and a mother’s care.
From my home in Jaipur to homes across the world -
Chheent is not just clothing.
It is comfort. It is craft. It is childhood.
-Swati Choudhary
Founder, Chheent 🤍
